"披薩店大放送卻遭抨擊？"

Pizza Patron披薩店在美國有104家分店，而位於達拉斯的分店計畫在6月5日當天送出80,000份大的義氏香腸披薩。聽起來是個不錯的提議，對不對？但是這家披薩店卻因為要求客戶用西班牙語點餐而遭到嚴厲批評。

保守黨團主席彼得托馬斯表示：「這好像是在懲罰不會講西班牙語的人，而我痛恨這樣…在公共場所人們都應該講英語，包括在披薩店。」納什維爾西班牙行銷集團的總裁馬塞拉戈麥斯也表示：「或許他們覺得這件事做起來很可愛，但我認為這是歧視。」

Pizza Patron的品牌總監安德魯回應表示，該公司的客戶群有七成講西班牙語，他們只是想要觸及他們的目標市場。他們在新聞稿中聲稱，此促銷是要推崇「移民人口在全美國所帶來的正面改革力量」。

(Life)Pizza Parlor Criticized for Giveaway

Pizza parlor Dallas-based Pizza Patron, which has 104 outlets across the US, plans to give away 80,000 large pepperoni pizzas on June 5. Sounds like a good offer, right? But the pizza parlor is being seriously criticized for asking customers to order in Spanish.

Peter Thomas, chairman of the Conservative Caucus, says It seems to punish people who cant speak Spanish, and I resent thatK In public areas, people should be speaking English, and that includes pizza parlors. President of Hispanic Marketing Group in Nashville, Marcela Gomez, also says, Maybe they thought it was a cute thing to do, but I think its discrimination.

In response, Andrew Gamm, Pizza Patrons brand director, commented that 70 percent of the companys customer base is Spanish-speaking, and they are simply trying to reach out to their target market. They called the promotion a way to honor the positive force of change immigrants have made in communities throughout America in a press release.

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