"谷歌後悔未及早經營社群網路"

股價一飛衝天的谷歌，董事長施密特接受彭博電視專訪時說，谷歌過去一直未認真看待社群網路這件事，是他們過去這十年來，所做的最大錯誤決定。

施密特表示，谷歌過去一直不斷鑽研網路應用服務的開發與經營，比方說搜尋引擎、電子郵件、網路地圖與雲端服務等。但對於社群這個部份卻未多加注意，反而讓臉書有機會竄起，成為全球的社群網路龍頭。

谷歌為了追上臉書，在2011年推出了谷歌+的服務。雖然離臉書的成就還有一大段距離，但是目前也有近3億的網友會觀看朋友谷歌＋的內容，每月的活躍用戶也達到5.4億戶了。

施密特認為，谷歌擁有比其它對手更優異的應用服務。相信不久的將來，谷歌很快就能挑戰臉書的龍頭寶座地位。

(Technology) Google Regrets Not Tapping Into Social Networking Earlier

Eric Schmidt, executive chairman of Google, whose shares have skyrocketed, recently said during a television interview with Bloomberg that the companys failure to take the world of social networking seriously is the biggest mistake they have made over the past decade.

According to Schmidt, Google has continued to put a great deal of effort into the development and operation of online applications and services, such as search engine, email service, web mapping application and cloud services. However, it has paid little attention to social networking business, which has allowed Facebook to boom, becoming the leader in the field.

In an attempt to catch up with Facebook, Google introduced Google+ in 2011. Although its success is still incomparable to Facebook, there are currently 300 million people around the world who regularly view their friends Google+ content, and the services number of monthly active users has also reached 540 million.

In comparison to rival companies, Schmidt believes that Googles applications and services are superior. It is likely that Google will become a threat to Facebooks leading position in the near future.

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