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台灣茶飲之光 Sharetea歇腳亭進軍矽谷首都

中央社/ 2014.12.19 00:00
台灣茶飲之光 Sharetea歇腳亭進軍矽谷首都

(中央社訊息服務20141219 18:10:48)台灣之光珍珠奶茶已躍昇國際舞台,在集結多元文化的民族大熔爐─美國,更是掀起一股亞洲美食的熱潮。來自台灣擁有廿二年經歷的知名茶飲品牌歇脚亭Sharetea,在去年成立美國西岸第一家聖馬刁店後,今年以拓展近十間門市,近期進軍有矽谷首都之稱的聖荷西。

舊金山灣區現已成為在美國台灣茶飲競爭的最大市場,各品牌如雨後春筍般遍布美國西岸。歇脚亭Sharetea在進駐美國前已在全球另外十八個國家駐點,秉持最好的品質和服務,將正統台灣茶飲文化帶入美國市場。歇脚亭Sharetea在舊金山市區和柏克萊等著名城市插旗後,年底也在矽谷的商業和研發中心聖荷西盛大開幕。開幕第一天便吸引大批想嚐鮮的民眾專程開車前往排隊,也有住在南灣的歇脚亭Sharetea忠實顧客表示,終於可以就近喝到台灣的招牌茶飲了!

歇脚亭總部總經理賴柏宇說,進駐聖荷西代表著歇脚亭Sharetea將往南加洲打響名號,而北加州的聖塔羅莎也即將開幕。明年歇脚亭Sharetea預計橫跨美國內陸,繼續在東岸發揚光大。

Taiwanese bubble tea has already been on the worldwide stage for a while now and especially in the US, the big melting pot of a different race, where people craze for the unique Asian delicacies. Since the famous tea brand from Taiwan, Sharetea, which has 22 years of experiences opened their first store in California last year, has already expanded to nearly 10 stores now. Moreover, one of the locations they recently set a foot in is the Capital of Silicon Valley, San Jose.

San Francisco bay area has become the most competitive place for Taiwanese tea brands in the US. A lot of brands spring up like mushrooms in the west coast. Sharetea already successfully located in eighteen countries before entering America. Sharetea always believes that service and quality are the top priorities and dedicates to bring the traditional Taiwanese tea into the US. After planting the flag in San Francisco city and Berkeley, Sharetea launched a grand opening in the center of Silicon Valley, San Jose. A lot of people came a long way just to taste it. Some of customers who live in South bay area even said they have finally found a place for alleviating their craving for classic Taiwanese tea nearby.

The General Manager of Sharetea, Lai Po Yu, said that locating in San Jose is to pave the road to success in South California for Sharetea. They have coming soon stores in Santa Rosa which is in Northern California and also in Seattle by the end of December. Next year, Sharetea will step across the land of America and shine on the East Shore.

訊息來源:聯發國際餐飲事業股份有限公司

本文含多媒體檔 (Multimedia files included):

http://www.cna.com.tw/postwrite/Detail/162503.aspx

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