"星馬可望成為東南亞主題樂園中心"

FunDay/
13 年前
(旅遊) 星馬可望成為東南亞主題樂園中心

梅林娛樂集團積極想見到馬來西亞與新加坡跟隨「世界主題樂園首都」奧蘭多的腳步並達成可與美國媲美的成功旅遊業。

最近在馬來西亞成立的亞洲第一個樂高世界非常成功,其目標是每年要從整個亞洲市場吸引兩百萬參觀人次。梅林,這個造價美金2.43億的主題樂園的其中一位投資者,現在想擴大到亞太地區,其中包含到馬來西亞和新加坡地區尋求機會。該公司的總裁Nick Varney擔保該區將至少還會有另一個新的大型主題樂園,未來幾年也會開設其他較小型的。

「我們將星馬視為一個連結中心,一個能成為世界上最強大的旅遊觀光市場之地。」Varney表示。「我認為這裡將會成為家庭旅遊的地點,不只是馬來西亞和新加坡而已,還有從廣大市場像中國、印度、印尼和澳洲而來的家庭。」

(Travel) Malaysia and Singapore Expected to Become Southeast Asias Theme Park Central

Merlin Entertainment Group is keen to see Malaysia and Singapore follow in the footsteps of Orlando, dubbed Theme Park Capital of the World, and achieve comparable tourism success to the US.

The recent opening of Asias first Legoland in Malaysia has been a great success and it is targeting to attract as many as two million visitors a year from markets across Asia. Merlin, one of the investors in the US$243 million theme park, is now looking to expand further in the Asia-Pacific region, which includes seeking opportunities in Malaysia and Singapore. The companys chief executive officer, Nick Varney, assured there would be at least one other big theme park opening in the region as well as other smaller ones in the coming years.

We see Singapore-Malaysia as a nexus for, I think, of what could become the most powerful tourism market in the world, said Varney. I think this would be the destination of choice for families not only from Malaysia and Singapore, but (also) from big markets like China, India, Indonesia and Australia.

 

 

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